8.3(3.1)

8.3(3.1) Describe the vision, mission and values of a specific creative media organisation

I shall be looking at the company where I am currently doing my work apprenticeship (Editpool), and investigating and describing what is important to the company when it comes to vision, mission and values.

Editpools vision includes being as creatively successful as it can. Using new ideas to put together a successful campaign for any film and it showing results. With the help of the many talented editors and our creative director here, coming up with new ideas is never a problem.
Editpool is passionate about media and creative thinking, and it’s pretty much the core of everything they do, ensuring to keep standards high for viewers watching it.

One of Editpools mission is to please clients at the same time as creating what they believe works. Editpool wants to make sure they have met the standards of the client, and created even more than what they wanted or expected.
The client usually starts off with a brief, and so Editpools starting point it to be able to look at that brief and expand it.

Editpools values include maintaining a fantastic standard of work that is to be shown in Cinemas or on TV (Etc.) It means keeping the audience engaged in what they are watching and making them want to go and see the film in the future.
Editpool is always coming up with new ideas and ways to do this in order to create a triumphant campaign.

As everyone’s passion in the company is creative media, everyone is able to bounce off each other to complete a successful TV campaign. Editpools vision, mission and values are always maintained throughout the company and throughout a campaign.