8.1 (1.2) Describe
cross-industry ownership in the Creative Media sector
A lot of today’s sectors work as a sort of umbrella, covering as many different industries as possible, and distributing their work to as wide an audience as possible and expanding their methods of entertaining their audience.
A perfect and successful example of this is Richard Branson’s industry, Virgin. Starting off as a record store, Virgin has is now covering industries including, Virgin record label, Virgin trains, Virgin money, Virgin Atlantic airline, Virgin mobile and the most outstanding one; Virgin Galactic (space journey).
Richard Branson’s company as a whole is clearly covering various sectors and industries around the world. Virgin is able to communicate with as wide an audience and probably possible; music lovers, mobile lovers, flying lovers and of course space lovers.
Through this successful communication and branching into various industries, Branson has been able to maintain successful cross- industry ownership.
A lot of today’s sectors work as a sort of umbrella, covering as many different industries as possible, and distributing their work to as wide an audience as possible and expanding their methods of entertaining their audience.
A perfect and successful example of this is Richard Branson’s industry, Virgin. Starting off as a record store, Virgin has is now covering industries including, Virgin record label, Virgin trains, Virgin money, Virgin Atlantic airline, Virgin mobile and the most outstanding one; Virgin Galactic (space journey).
Richard Branson’s company as a whole is clearly covering various sectors and industries around the world. Virgin is able to communicate with as wide an audience and probably possible; music lovers, mobile lovers, flying lovers and of course space lovers.
Through this successful communication and branching into various industries, Branson has been able to maintain successful cross- industry ownership.
No comments:
Post a Comment